ads-audit
- Repo stars 5,641
- Author updated Live
- Author repo claude-ads
- Domain
- Security
- Compatible agents
-
- Claude Code
- Cursor
- Cline
- Codex
- Windsurf
- Gemini CLI
- +20
- Trust score
- 88 / 100 · community maintained
- Author / version / license
- @AgriciDaniel · no license declared
- Token usage
- Lean
- Setup complexity
- Guided setup
- External API key
- Not required
- Operating systems
- Unspecified (assume cross-platform)
- Runtime requirements
- No special requirements
- Permissions
-
- Read-only
- Write / modify
- Shell exec
- Network behavior
- Local-only
- Install commands
- 26 variants
Profile is derived at build time from SKILL.md and install vectors. Subject to drift from author intent.
Heads up: 未限定 allowed-tools,默认拥有全部工具权限。
---
name: ads-audit
description: Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ad…
category: security
runtime: no special runtime
---
# ads-audit output preview
## PART A: Task fit
- Use case: Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, and Apple Ads accounts via 6 parallel audit agents. Amazon Ads, cross-platform attribution, and server-side tracking are covered by their standalone sub-skills (ads-amazon, ads-attribution, ads-server-side-tracking) — Wave 3 will add their paired agents so they can dispatch in parallel here. Generates health score per platform and aggregate score (0-100). Use when user says audit, full ad check, analyze my ads, account health check, paid media audit, paid advertising audit, ad spend audit, advertising audit, or PPC audit..
- Inputs: target material, constraints, expected output, and acceptance criteria.
- Evidence boundary: follow “Process / Data Collection / Scoring” and do not present inference as author intent.
## PART B: Execution result
- **01** The card summarizes the use case; runtime output centers on “Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, and Apple Ads accounts via 6 parallel audit agents. Amazon Ads, cross-platform attribution, and server-side tracking are covered by their standalone sub-skills (ads-amazon, ads-attribution, ads-server-side-tracking) — Wave 3 will add their paired agents so they can dispatch in parallel here. Generates health score per platform and aggregate score (0-100). Use when user says audit, full ad check, analyze my ads, account health check, paid media audit, paid advertising audit, ad spend audit, advertising audit, or PPC audit.”.
- **02** When the source has headings, the agent prioritizes “Process / Data Collection / Scoring” so the result follows the author’s structure.
- **03** Typical output includes task judgment, concrete steps, required commands or file edits, validation, and follow-up options.
- **04** Risk context follows the fingerprint: read files, write/modify files, run shell commands; mostly runs locally; usually needs no extra API key.
## Running Rules
- read files, write/modify files, run shell commands; mostly runs locally; usually needs no extra API key.
- Validate with a small sample before expanding scope.
- Return the result, validation criteria, and next iteration options. The source does not require a stable slash command. After installation, invoke the skill by name and describe the task.
Name target files or source material, expected output, forbidden changes, and whether network or shell access is allowed. Permission fingerprint: read files, write/modify files, run shell commands.
Start with a small task and check whether the result follows “Process / Data Collection / Scoring”. Inspect diffs, logs, previews, or tests before expanding scope.
Confirm the final output includes a concrete result, evidence, and next action. If it stays generic, tighten inputs, boundaries, and acceptance criteria.
---
name: ads-audit
description: Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ad…
category: security
source: AgriciDaniel/claude-ads
---
# ads-audit
## When to use
- Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ads, Meta Ads, LinkedIn…
- Use it when the task has clear inputs, repeatable steps, and validation criteria.
## What to provide
- Target material, scope, expected result, and forbidden changes.
- Whether network, commands, file writes, or external services are allowed.
## Execution rules
- Organize steps around “Process / Data Collection / Scoring” and keep inference separate from source facts.
- read files, write/modify files, run shell commands; mostly runs locally; usually needs no extra API key.
- Validate with a small sample before expanding the task.
## Output requirements
- Return the deliverable, key evidence, validation method, and next action.
- Mark missing information as unknown; do not invent commands, platforms, or dependencies. The author source anchors workflow facts; repository files anchor sources and commands; Fluxly only adds fit, limitations, and quality judgment.
skill "ads-audit" {
input -> user goal + target files + boundaries + acceptance criteria
context -> Process / Data Collection / Scoring
rules -> SKILL.md triggers / order / output contract
runtime -> no special runtime | read files, write/modify files, run shell commands | mostly runs locally
guardrails -> usually needs no extra API key + small-sample validation + diff/log review
output -> copyable result + checklist + next iteration
} Full Multi-Platform Ads Audit
This audit operates under the 10-Principle Thinking Framework (see
ads/references/thinking-framework.md). OBSERVE (External + Internal)
dominates data collection, THINK + CONNECT (Lateral) dominate analysis,
CONNECT (System) + ACCEPT dominate synthesis and prioritization. If the
audit feels mechanical, you are skipping a principle.
Process
- Collect account data: request exports, screenshots, or API access
- Validate: confirm at least one platform's data is available before proceeding
- Detect business type: analyze account signals per ads orchestrator
- Identify active platforms: determine which platforms are in use
- Delegate to subagents (if available, otherwise run inline sequentially):
audit-google: Conversion tracking, wasted spend, structure, keywords, ads, settings (80 checks; G01-G61 + 19 hyphenated v1.5+ IDs incl. AI Max)audit-meta: Pixel/CAPI health, creative fatigue, structure, audience (50 checks; M01-M40 + 10 hyphenated v1.5+ IDs incl. Andromeda)audit-creative: LinkedIn, TikTok, Microsoft creative checks + cross-platform synthesisaudit-tracking: LinkedIn, TikTok, Microsoft tracking + cross-platform tracking healthaudit-budget: LinkedIn, TikTok, Microsoft budget/bidding + cross-platform allocationaudit-compliance: All-platform compliance, settings, performance benchmarks
- Validate: verify each subagent returned valid scores with required fields before aggregating
- Score: calculate per-platform and aggregate Ads Health Score (0-100)
- Report: generate prioritized action plan with Quick Wins
Data Collection
Ask the user for available data. Accept any combination:
- Google Ads: account export, Change History, Search Terms Report
- Meta Ads: Ads Manager export, Events Manager screenshot, EMQ scores
- LinkedIn Ads: Campaign Manager export, Insight Tag status
- TikTok Ads: Ads Manager export, Pixel/Events API status
- Microsoft Ads: account export, UET tag status, import validation results
If no exports available, audit from screenshots or manual data entry.
Scoring
Read ads/references/scoring-system.md for full algorithm.
Per-Platform Weights
| Platform | Category Weights |
|---|---|
| Conversion 25%, Waste 20%, Structure 15%, Keywords 15%, Ads 15%, Settings 10% | |
| Meta | Pixel/CAPI 30%, Creative 30%, Structure 20%, Audience 20% |
| Tech 25%, Audience 25%, Creative 20%, Lead Gen 15%, Budget 15% | |
| TikTok | Creative 30%, Tech 25%, Bidding 20%, Structure 15%, Performance 10% |
| Microsoft | Tech 25%, Syndication 20%, Structure 20%, Creative 20%, Settings 15% |
Aggregate Score
Aggregate = Sum(Platform_Score x Platform_Budget_Share)
Grade: A (90-100), B (75-89), C (60-74), D (40-59), F (<40)
Output Files
ADS-AUDIT-REPORT.md: Comprehensive multi-platform findingsADS-ACTION-PLAN.md: Prioritized recommendations (Critical > High > Medium > Low)ADS-QUICK-WINS.md: Items fixable in <15 minutes with high impact
Report Structure
Executive Summary
- Aggregate Ads Health Score (0-100) with grade
- Per-platform scores
- Business type detected
- Active platforms identified
- Top 5 critical issues across all platforms
- Top 5 quick wins across all platforms
Per-Platform Sections
Each platform section includes:
- Platform Health Score with grade
- Category breakdown with pass/warning/fail per check
- Platform-specific Quick Wins
- Detailed findings with remediation steps
Cross-Platform Analysis
- Budget allocation assessment (actual vs recommended)
- Tracking consistency (are all platforms tracking the same events?)
- Creative consistency (is messaging aligned across platforms?)
- Attribution overlap (are platforms double-counting conversions?)
Strategic Recommendations
- Platform prioritization based on business type
- Budget reallocation recommendations
- Scaling opportunities (platforms/campaigns ready to scale)
- Kill list (campaigns/ad groups to pause immediately)
Priority Definitions
- Critical: Revenue/data loss risk (fix immediately)
- High: Significant performance drag (fix within 7 days)
- Medium: Optimization opportunity (fix within 30 days)
- Low: Best practice, minor impact (backlog)
Quick Wins Criteria
IF severity == "Critical" OR severity == "High"
AND estimated_fix_time < 15 minutes
THEN flag as Quick Win
SORT BY (severity_multiplier x estimated_impact) DESC
Decide Fit First
Design Intent
How To Use It
Boundaries And Review